Question 1

What makes your digital services different from other agencies?

Accepted Answer

Unlike traditional agencies that charge high markups for generic solutions, I provide customized digital strategies based on real data and measurable outcomes. I don't use cookie-cutter approaches or charge agency rates. My focus is on delivering tangible results that directly impact your bottom line.

Question 2

How long does it take to see results from a new website or digital strategy?

Accepted Answer

While some improvements can be seen immediately (like better user experience and site performance), the full benefits of a comprehensive digital strategy typically start showing significant results in 2-3 months. Meaningful business impact usually becomes apparent within 4-6 months, depending on your starting point, industry competition, and the aggressiveness of your strategy.

Question 3

Do you only build websites or do you provide ongoing support?

Accepted Answer

I offer both website development and ongoing digital support. A website is most effective when it's part of a broader digital strategy with regular updates and improvements. That's why I provide continued support to ensure your digital presence keeps evolving with your business needs and industry trends.

Question 4

What are your pricing packages?

Accepted Answer

I offer three main service tiers: a Strategy Plan for $2,750 (one-time fee), a Done-With-You monthly service at $3,250/month, and a comprehensive Done-For-You solution at $5,995/month. Each package is customizable based on your specific business needs and goals.

Question 5

Do you work with businesses outside of Dallas, TX?

Accepted Answer

Absolutely. While I'm based in Dallas, I work with clients nationwide. Digital strategies can be implemented remotely with the same level of effectiveness, and I have clients across multiple states and industries.

Question 6

What does EZ Digital stand for?

Accepted Answer

EZ Digital represents my commitment to making digital growth straightforward and accessible for businesses. The 'EZ' comes from my initials (Enri Zhulati), but it also reflects my philosophy of simplifying the complex world of digital strategy, removing the jargon and confusion that many businesses experience when working with traditional agencies.

Question 7

How do you measure the success of a digital marketing campaign?

Accepted Answer

I measure success based on metrics that directly impact your business goals, not vanity metrics. This includes tracking leads generated, conversion rates, actual sales attributed to digital channels, ROI on marketing spend, and organic traffic growth. I provide transparent reporting that shows exactly how our digital efforts translate into business results.

Question 8

What types of businesses do you typically work with?

Accepted Answer

I work best with small to medium-sized businesses that are serious about growth, particularly local service businesses, B2B companies, professional services, and specialized e-commerce stores. My approach is especially effective for businesses that have been established for at least a year and are ready to scale their online presence.

Question 9

What technology stack do you use for website development?

Accepted Answer

I primarily build websites using modern frameworks like React, Next.js, and Tailwind CSS for frontend development. For content management, I use WordPress or headless CMS solutions depending on the project requirements. All websites are built with performance, accessibility, and SEO best practices as foundational elements.

Question 10

How important is website speed for SEO and conversions?

Accepted Answer

Website speed is critically important for both SEO and conversions. Google explicitly uses page speed as a ranking factor, and studies show that even a 1-second delay in page load time can reduce conversions by 7%. I optimize all websites for Core Web Vitals and implement advanced performance techniques to ensure fast loading times across all devices.

Question 11

Do you provide content creation services for websites?

Accepted Answer

Yes, content creation is a core part of my services. I develop strategic content that resonates with your target audience while being optimized for search engines. This includes website copy, blog posts, service pages, case studies, and other content types that support your business goals and establish your authority in your industry.

Question 12

How do you approach local SEO for Dallas businesses?

Accepted Answer

For Dallas businesses, I implement a comprehensive local SEO strategy that includes optimizing Google Business Profile, building local citations and backlinks, creating location-specific content, implementing proper schema markup, and managing online reviews. This approach helps businesses rank higher in local search results and Google Maps, driving more qualified local traffic.

Question 13

What is your process for improving a website's conversion rate?

Accepted Answer

My conversion rate optimization process begins with analyzing current user behavior through heatmaps, session recordings, and analytics data. I identify friction points in the user journey and develop hypotheses for improvements. Then I implement A/B tests to validate these changes. This data-driven approach ensures that we make changes that actually improve conversion rates rather than relying on guesswork.

Question 14

Can you help with website accessibility compliance?

Accepted Answer

Yes, I prioritize website accessibility in all projects. I implement WCAG 2.1 guidelines to ensure websites are accessible to users with disabilities. This includes proper heading structure, color contrast, keyboard navigation, screen reader compatibility, and alternative text for images. Accessibility compliance not only broadens your audience but also reduces legal risks and improves SEO.

Question 15

What makes a good website in 2025?

Accepted Answer

A good website in 2025 combines excellent user experience, fast performance, and strategic content. It should be mobile-optimized, accessible to all users, and designed with clear conversion paths. The site should have proper technical SEO implementation, including structured data for AI systems, and showcase your expertise in your industry. Most importantly, it should be built to generate business results, not just look good.

Question 16

What qualifies you as a Dallas SEO expert?

Accepted Answer

With over 15 years of experience in digital growth and a proven track record of improving search visibility for Dallas businesses, I've developed deep expertise in both technical SEO and local search optimization strategies. My approach combines data-driven analysis, content strategy, technical implementation, and local market knowledge to deliver measurable improvements in search rankings and qualified traffic.

Question 17

How do you stay current as a Dallas SEO consultant?

Accepted Answer

I dedicate significant time each week to staying ahead of algorithm changes, industry trends, and emerging technologies. This includes participating in professional SEO communities, attending industry conferences, conducting ongoing testing, and maintaining relationships with other SEO professionals. This commitment ensures my clients benefit from the most current and effective SEO strategies available.

Conversion Rate Calculator

Summary

Why Conversion Rate Matters

Lower customer acquisition cost

Compound revenue growth

Enhanced user experience

Maximize marketing ROI

How to Use This Calculator

Realistic Conversion Rate Targets